Convenors: Anna Tereszkiewicz (Jagiellonian University), Magdalena Szczyrbak (Jagiellonian University), Ramona Bongelli (University of Macerata), Ilaria Riccioni (University of Macerata), Alessia Bertolazzi (University of Macerata)
Our session aims to bring together linguists, discourse analysts, and communication scholars exploring various facets of online health communication and medical discourse. The session is conceived as a discussion forum for participants who adopt diverse research perspectives, including discourse analysis, conversation analysis, pragmatics, sociolinguistics, media studies, multimodality, social semiotics, and psychology.
Suggested areas of scholarly discussion include, but are not limited to, the following:
- health communication in online contexts;
- doctor-patient interaction in online contexts;
- textual and multimodal identity creation in online health communication;
- health narratives in online settings,
- epistemic negotiation in online health communication;
- (un)certainty of medical knowledge;
- evaluation in online medical discourse;
- evolution of medical genres;
- reconfiguration and recontextualization of expert knowledge in online contexts;
- popularization of medical knowledge;
- cross-linguistic differences in online health communication practices.